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So What If The Millennials AREN’T The “Trophy Generation?”
Lot of broad generalizations about the next generation coming up, i.e. millennials. Notably: they want to live in cities, they want to be motivated by their work, they want lots of feedback at work, etc. Here’s the thing, though: generational change (a) takes time and (b) is hard to reliably and accurately predict. You can make an argument that everything we’re saying about millennials right now was once said about Baby Boomers when they were in their 20s/early 30s. Fast Company has essentially made this argument. And now IBM’s Institute for Business Value is making the same case. You need to pay to download their paper, but some of their more compelling arguments are summarized by Dr. Travis Bradberry over at Forbes, so here we go.
Debunking: “Millennials won’t quit/leave jobs over money. They care about passion and purpose.”
We all care about passion and purpose to some extent, even if companies don’t really seem to. Eventually, you get older and you have more responsibility / a family / want to travel or do something for yourself more / a host of other factors. If you live in a capitalism, the only real way you can achieve some of those goals is to have money. Typically in a capitalism (a…