Logical, But Confusing To Executives: Flexible Work Makes Sense

There’s a big caveat around HOW we study this stuff, though.

I found this story about a large flexible work study from Boston Consulting Group in a “Make Work Better” newsletter:

Huge study says flex drives productivity

Here is the essence of what happened:

The study took data from 554 large companies (employing a total of 26.7 million people). It found that “fully flexible” firms increased sales four times faster than those with more rigid policies.

Flexible firms grew sales 21% between 2020 and 2022 compared with 5% growth for companies with rigid hybrid or fully onsite workforces.

Going even further, the firms that had a small number of office days per week grew sales at x2 the rate of those…